Sunday, May 19, 2013
Maruti Suzuki to launch Wagon R Stingray Soon in India
Wagon R is one of the most important Volume product for Maruti. But in the last couple of years things are not going well for Wagon R. Strong competition forced the Wagon R to slip in the Sales chart. Volume is coming down each month. Last month Maruti gave a facelift for Wagon R to bring back some numbers. It has helped the Wagon R some what. Now Maruti wants to capitalize on it. Maruti is planning to launch the Wagon R Stingray in India. Wagon R Stingray is the sportier version of regular Wagon R. Aggressive head lamps with new chrome grill and all around skirts make the stingray a sporty looker.
Suzuki Launched the new generation Wagon R last year in Japan. Wagon R Stingray is based on the new generation. We expect Maruti to make some changes before the market launch. Maruti has started the trial production of Wagon R Stingray in India. Testing will begin Soon. Wagon R Stingray will be sold alongside the current wagon R in the market. Stingray will be positioned as a premium product. In India Stingray will be powered by the 1.0 L K series engine which is peppier and fun drive. This engine is a perfect match for stingray sporty appeal. Maruti will launch the Wagon R stingray in Couple of months time.
source : Economic times
